Starting an online business is work. There’s no doubt about it. From choosing an attorney like Aaron Kelly to help you wade through the legal ramifications and guidelines of ecommerce and business startups to the nitty-gritty details of product and process management, even the most motivated business owner might find himself overwhelmed from time to time. And if like Brian Magierski, you find yourself in the position of being able to expand that business and market it globally, the demands of the job may increase exponentially.
Ultimately, however, there are many perks that come with having and running an online business. From the flexibility and freedom to the fun of turning your passion into profit, the advantages often far outweigh the drawbacks and the effort involved.
The fun is in following your passion
Whether you love to make decorative household designs out of seashells, or you make original quilted items, or you plan to share your joy of piano playing, a niche online business allows you to show who you truly are and what you truly love in a big way. Finding others who love what you make and what you do will only add to the excitement of sharing your passion, and building a community of people who are equally enthusiastic about your product or service can be a real boon.
As a niche business, you will be a problem solver and void filler, and the possibilities for doing so are endless. After you’ve started, you may find that upselling and cross-selling will lead you to new and interesting products and services you’ve never even considered and before long your business will grow into something that you can view with pride!
The fun is in starting a business inexpensively
Starting your online niche business requires nothing more than a domain name and hosting service to house your website. Once you have built an audience and generated online traffic, you can market those products and services to your eager consumers through social media and other outlets. There are many online businesses you can start for cheap or for free.
From selling graphics to other websites if you’re a graphic designer to showcasing your portfolio as a photographer, growing your business only requires you to upload and share. If you’re knowledgeable about a specific topic, digital processes will allow you to create informational products like ebooks, audiobooks, or how-to videos that will help you gain clients and generate interest in your industry. Overhead costs such storefronts or storage fees are not necessary, so your location is both flexible and free.
The fun is in the flexibility of time and space
Generally speaking, setting up an online business will allow you a great deal more flexibility in creating and maintaining your schedule. From choosing how many hours you want to work to what days of the week you want to work, you can find freedom from commutes, time clocks, and the constraints of an hourly wage. As long as you are running your business efficiently and meeting the needs of your consumers, you can choose when and how to be online, you can determine the number of hours you want to work, and you can explore ways to engage with your consumers.
An online business means you aren’t tied down to a desk, and as long as you have an internet connection and a laptop, you can run your business from anywhere in the world. The flexibility of time and space means you can focus your attention on things that matter- like family and friends.
The fun is in the potential profitability
A niche online business means that you are no longer limited to an hourly wage. Instead, your income will be tied to your level of productivity during the hours you choose to work. Your online business is open 24/7, 365 days of the year, allowing you to significantly reduce the number of hours you have to work if you are able to focus on income-producing activities like marketing, media presence, and overall sales.
You don’t have to be present in order for a transaction to occur, but you do need to be consistent with your ability to produce, ship, and market the right things at the right times in order to grow and maintain your online business and produce a sustainable income.
Are there other things about starting and running an online niche business that you have found are fun and rewarding? Please feel free to share your ideas and comments below.