Things to Consider When Choosing a WordPress Theme

It’s no secret that using WordPress is a great way for any business to build a website. The site has many tools for the do-it-yourselfer to create a good looking site at a reasonable cost and it is easy to navigate around to find what you need too. That by no means is to say that WordPress is a perfect site builder; one of its biggest drawbacks is it almost has too many choices for some things of the things you can do with it. Take for instance picking a theme for your website; there are literally thousands of different themes you can choose from. Here are some tips to consider when picking a theme for a website you are creating on WordPress.

Choosing a WordPress Theme

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Paid Versus Free Themes

One of the biggest considerations when picking a theme is whether to go with a premium (small fee) or free theme. There are advantages to doing either one so there is no right or wrong choice.

Of course free themes you don’t have to pay for but they have other advantages too. Many of them look as nice as the premium themes or better in some cases. Free themes are also very popular and very recognizable because so many people use WordPress and that can be a good thing for you. Free themes tend to not have as many unwanted features as the premium themes sometimes do.

Premium themes will cost you money but they also have advantages too. They are constantly being updated and improved and they also offer support should you need it.

SEO

WordPress has some of the best SEO plugins for a website builder that can be found on the internet; unfortunately, some of those themes are not designed right and can be very SEO unfriendly. Check with a competent SEO expert like Sioux Falls web design to see if the theme you chose will give you all the SEO benefits that WordPress has to offer.

Speed

Your website theme’s loading speed will affect how long people stay at your site and how much they will surf through it. If your site loads slow it will turn off a lot of users and they will bounce to another site to try and find what they are looking for. It will be a lost opportunity for a sale or whatever else you are trying to offer with your website.

Design

When choosing a design for your website’s theme pick one that is easy on the eye and not too cluttered. It should be a design where the color scheme makes your important wording stick out and there are not so many other photos and words on the page that the reader’s eyes get distracted from your main points on the page.

If you have any questions while you are picking out your theme, WordPress has an excellent support staff. You can always consult with a private web developer and get their help to for a reasonable fee too.